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Growing consumer need for purpose-built vehicles in Europe and North America, and for safe but more low-cost cars in emerging markets like China, have global automotive players evaluating how best to meet changing demand. Creating a Future Roadmap for the Automotive Industry, the KPMG 2011 Global Automotive Executive Survey, provides insight from over 200 global automakers, suppliers and dealers on expected challenges and opportunities in consumer trends, technology innovation, the evolving value chain, opportunities for growth and profitability and the emerging markets over the coming five to 10 years.
In many ways, there is a two-tier global market in play, said Dieter Becker, Global Chair for KPMGs automotive sector. More mature...
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