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By Pascal SCHAEFER, CEO Founder, JobsEurope Sàrl-s*
A pragmatical approach towards discovering better candidates!
You have probably heard several times about the buzzword SEO (Search Engine Optimisation) as it is often used in online marketing. Have you also heard about it in relation to recruitment? In this white paper we are going to give you an overview of what SEO is and which SEO strategy is needed for a successful recruiting process.
SEO Google
First, let's consider the following facts:
- According to some recent surveys, around 75% of job searches starts with Google.
- Approximately 30% of all global Google searches are job-related.
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