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By Laurence PONCHAUT, Managing Director of Distinct Communication
An organization built upon responsibility is one informed of its social and environmental impacts and as such, one poised to tap into growth and investment opportunities. Indeed, integrating an appetite for economic progress with sustainability objectives provides not only a roadmap for competitive growth but can strengthen market position and transform and differentiate an organization.
Embed and Communicate
For a company’s sustainability ambitions to reach their full potential, it is vital that they truly become part of the company’s DNA and are instilled in each process at every level of the organization. Communicating internally about...
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