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More than half of insurance customers are putting more time into finding the most competitive deal as they try to keep costs down, new research1 from the UK’s leading premium finance company, Premium Credit, shows. Its research shows 53% of insurance customers are putting more effort into finding the best quality cover and price with the cost of living crisis the main motivation. That is higher than the 43% of customers who said they were putting more time into shopping around when Premium Credit’s Insurance Index(2) reported last year.
The increase in the numbers spending more time on shopping around is mainly due to the cost of living crisis. Around 71% who are spending more time on comparing prices and quality of cover say they are motivated by rising prices across...
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