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Ergon Capital ("Ergon"), a pan-European mid-market private equity investor, has today announced its rebranding initiative and unveiled its new identity. Ergon will officially be known as Apheon ("the firm") going forward. The comprehensive rebranding effort reflects an important milestone in the firm's strategic evolution, positioning Apheon for continued success in a dynamic and ever-changing market.
The journey to refresh Ergon's brand began over two years ago and involved a 360-degree, deep introspection from the team, clients and stakeholders. From extensive conversations and reflection emerged Apheon, a brand that matches the firm's identity. Apheon is driven by four core values – Partnership, Entrepreneurship, Respect and Responsibility – which have been the...
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