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jeudi 9 septembre 2021
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Mergers & Acquisitions: Communication as a success factor

Wolfgang Weber-Thedy, Managing Partner and Louis W. Wagner Ley, Project Leader at Weber-Thedy Strategic Communications, explain why there is a lot of movement on the market despite or even because of Corona and what role communication plays in Mergers Acquisitions (MA) transactions.   Even if there are winners, as with any external shock, for the vast majority of companies, the economic consequences of the Covid-19 pandemic are sobering to say the least, in many cases threatening their existence and justify the call for public support. From the point of view of the individual company, Covid-19 seemed like a comprehensive stress test of the revenue model and strategy, albeit not under the strict cleanroom conditions of a laboratory but rather like an...
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